The West Virginia Miners had a banner year for a number of reasons this 2018 season. Most notably, this Beckley, WV collegiate summer baseball team increased their average home game attendance by a whopping 27% over 2017 to more than 1000 fans per game!
They also raised a significant amount of new sponsorship revenue using the Micro Fantasy game-day experience.
The Miners demonstrated how creating a variety of smaller community partnerships can pay off big time. They sold Micro Fantasy sponsorship packages of 2-5 home games to 11 different corporate partners, including:
Just take a look at these deliverables!
14,481 play-by-play predictions were made by fans across the season. This equals over 30,000 clickable sponsored screen views.
492 total hours of play to 133 highly engaged fans
Each player made an average of 600 predictions
and played Micro Fantasy for an average of 3hrs 41 mins throughout the season.
To learn how you can deliver quantifiable results to your sponsors, contact Karri@MicroFantasy.com for more info.