© 2015-2019 MICRO FANTASY, LLC ALL RIGHTS RESERVED

  • facebook
  • twitter
  • instagram
  • youtube

Survey says, "Improving your stadium experience is THE MOST IMPORTANT FACTOR to increasing fan equity"

March 29, 2019

 

According to the Gensler Research Institute, who completed a survey of NFL teams and their fans titled "Win or Lose" in 2016, "a good or great game-day environment can be the difference between highly engaged fans and lackluster ones."

 

It elaborated to say that teams with highly ranked stadiums experience a higher fan equity (more valuable fans) than franchises who have poorly ranked stadiums.  And even argues that "teams with better-ranked stadiums also enjoy better winning percentages,"

 

This is why it's so important to invest in your in-stadium experience, whether through high-tech infrastructure, offering more entertainment and alternative activity options throughout the stadium, or adding a digital, interactive fan experience like Micro Fantasy that increases fan engagement.

 

Read the study, then schedule a demo to learn how Micro Fantasy can help you increase your fan equity by improving your in-stadium experience.   

 

 - Karri Ann Frerichs

Please reload

Recent Posts

Please reload

Archive